The event is designed for business leaders, senior marketers, creative directors and IT leaders from large B2B and B2C companies. Attendance is based on approval to ensure that the content will be relevant to attendees.

You will receive an email advising that your registration has been received. Registrations are subject to approval. You will then receive a second email either confirming your attendance or advising that registration has not been accepted.

Please enter any special request in the box provided during your registration.

Please indicate any dietary requriments in the box provided for additional information on the registration form.

Venue: Johan Cruijff Arena
ArenA Boulevard 1
1100 DL Amsterdam

By train
It is a 5-minute walk from Amsterdam Bijlmer ArenA train station to the ArenA. Use your OV chipkaart or buy an e-ticket for your journey.

Metro lines 50 and 54 and various (regional) bus lines stop at Bijlmer ArenA train station. Use your OV chipkaart for the journey.

By bus
Bus line 300 of Connexxion R-NET uses special coach lanes between Haarlem train station and Amsterdam Bijlmer ArenA. On business days: 10 times every hour and once every jour during the night. Use your OV chipkaart for the journey.

You can park your car in the vicinity of the ArenA.

The rate for the car parks is 1 Euro for every 25 minutes. During events different rates apply. For P1 the rate is 20 Euro and for P2 to P19 it is 12 Euro for football matches and concerts.

More info on parking:

Personal travel advice:

Jaz Hotel is around the corner in walking distance of the Amsterdam Arena.

Jaz Amsterdam
De Passage 90
1101 AX Amsterdam-Zuidoost

Please contact your regular Adobe PR contact for more information about press participation at Symposium.

I have specific questions that are not addressed here.

Who can help me?

Please contact Hilde Hoornenberg